Lets Talk Lets Talk

MSEED
Management School of Events, Entertainment & Design

Service
Naming & Tagline, Branding & Design, Website & Digital, Campaigns & Social, ATL / BTL Marketing
Client
Bhavan’s College MSEED
Sector
Education

How does a new institute with no alumni, but with two decades of event-industry legacy win trust as India’s first creative business school?

By building YOU LEAD as a rallying cry, with a 360° marketing system that turned skepticism into credibility.

From Legacy to Leadership, Designed Across Every Touchpoint

Website & Digital

A CRM-integrated website and Instagram-first reveal built credibility online.

Campaign Collateral

Brochures, coffee table book, and AI-driven design made YOU LEAD tangible.

OOH & Press

Hoardings and ads delivered trust at scale to parents and students.

Experiential

The Edutainment Show gave MSEED a direct channel to showcase its vision.

From a newcomer with no alumni to a credible national brand, MSEED’s “YOU LEAD” campaign turned industry legacy into academic credibility.

Excelsior Edge is a strategy-led marketing agency helping ambitious brands rise higher, through clarity, creativity, and campaigns that scale.
 
Founded by alumni of IIM Ahmedabad & ISB
info@excelsioredge.com

By sharing your details, you agree to be contacted by our team.

Privacy Policy
Company
Social
Legal
© 2025 Excelsior Edge. All rights reserved.